Olsonology

The Science of Social Engagement

Archive for marketing

Journey of an O-tern: Week Six

By Kelli Farnam, 11:50 AM on Tue Jul 13 2010, 377 View(s), 0 Comments

Image: O-tern Journey Kelli

The half point is upon us. To my fellow O-terns, I hope you have learned as much as I have! Read more …

Going "Beyond Social Media" at the American Marketing Association Conference

By John Olson, 12:00 AM on Wed Nov 18 2009, 1433 View(s), 0 Comments

My November 10 presentation at the Minnesota American Marketing Association Conference advertised that it would go "beyond" social media. Beyond would refer not to the next hot trend but to an ancient ideal... Read more …

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