Olsonology

Think about Target, and what comes to mind? Probably it’s the fact that you find yourself going in for staples like toilet paper and toothpaste and coming out with a surprise—often a surprise of the highly fashionable kind.

So it makes perfect sense for Target to blog about style, and for OLSON to help the retail icon translate what "fashionably frugal" means in the interactive social media space. Check it out, and expect lots more Web 2.0 elements as 2010 progresses and the blog evolves.

It’s a treat for all of us here at OLSON who get to work on this project. But the real winner is you. Yes, you. Stylish as you may be, the blog has ideas and inspiration that everyone can make their own—all of them holiday-themed all December long.